Goal:

Test the new architecture of information and understand if platform pillars are easy to get and to use

Flow: Users that already used the current tool and new users

Method: Face to Face | Remote interviews with screen sharing

Estimated Time: 1 hour

Product Background:

Seed Hypermedia combines decentralized technology with advanced linking to support collaborative publishing. The platform empowers creators and communities to control content structure, ownership, and distribution. This study explores whether users understand the platform’s goals and can intuitively navigate its core architecture.

Testing Introduction:

We’re working on usability improvements to make the platform easier and more intuitive. During this test your thoughts and feedback will be extremely valuable. This isn’t a test of you, there are no wrong actions. I’ll guide you through a few tasks, and since this is a prototype, some things may be incomplete or not fully functional.

Please think aloud as you go so I can understand your thoughts. Let’s begin.

Permission to record screen

Pre-Testing Questions:

Age
Occupation
On a scale of 1-5, 1 being not at all confident and 5 being very confident, how would you rate your overall confidence in your ability to use your digital devices?

Questions for the current platform (10 min)

What has been your overall experience with the tool?
What works today?
What doesn't?

Testing prototype

Share Figma link:

https://www.figma.com/proto/5DnHLFGQ1BsT4ca37IxSQe/UX_Seeds?page-id=1%3A2&node-id=42-3369&viewport=667%2C-904%2C0.25&t=eYPn60ap1gYq2K5v-1&scaling=min-zoom&content-scaling=fixed&starting-point-node-id=42%3A3369

In this scenario, you’ve been invited by a friend to try a tool called Seed, and he has added you to their team site, Develop Seed Hypermedia to check some content. You know it’s a platform for creating and sharing content, but not much more than that.

After signing up, you are curious and you create your own site using your name. Now you’ve just landed on the platform for the first time. Your goal is to explore the space, get familiar with the tool, and figure out what you can do with it.

1

Block 1: Onboarding & Orientation (15 min)

Explore the onboarding experience and try to understand how the platform is organized and what its purpose is.

Task 1: Initial Impressions (No Clicking) Take a moment to observe the interface without clicking.
- Share your initial impressions. What stands out to you?
- How clear is the information that’s being presented?
- What do you think the platform is about based on what you see?
Task 2: Where Would You Start? (Still No Clicking) As a new user unfamiliar with the tool:
- Where do you think you would begin?
- What do you think you can do here?
Task 3 : Optional: Walk Us Through the Interface (No Clicking) If helpful, describe the interface section by section as you see it.
- Now please go in detail on each part. What do you think each part/section represents or allow you to do?

Block 2: Editing & Publishing Content (15 min)

Understand content, edit it, and publish your changes, assessing clarity of actions

Task 1: Now you want to start creating and editing content on your site.
- Where would you go to begin creating or editing the content you have in front of you? *Check if the user click on edit button
- Related to editing content, is it all clear? any feedback?
Task 2: Understanding the Default Content
- What do you think the default content shown to you represents?
- Does it feel helpful, confusing, or something else?
Task 3: Exploring Possibilities
- What else do you think you can do with this content? How would you preview it? *Check if the users understand the Publish action.
- What actions or features do you expect to find here?

Block 3: Creating & Organizing New Content (15 min)

Create new content and organize it within the platform’s structure, testing whether the hierarchy and creation logic make sense.

Task 1: Creating a New Section: You now understand that the tool is about creating and organizing content. You want to create a section to divide your content into categories.

Post - testing questions ( if there is time):

How would you describe your overall experience with this platform?
What did you like most about the platform?
What did you like least about the platform?
What, if anything, made you frustrated when navigating through the platform?